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Alireza Shamsparto

Strategy Director

Positioning that sets B2B companies apart

Alireza Shamsparto

At Most Studios since 2025

With experience from both the client and agency side, Ali translates business challenges into brand strategy that moves companies forward. He joined Most Studios as Strategy Director in 2025, after 15 years in brand and marketing, including roles as Head of Brand and Head of Marketing at Doconomy and marketing roles at Brooklyn Brewery and Cheap Monday. At Most Studios, he leads the strategic work, turning research and customer insight into positioning that gives the creative work a clear direction, from the first workshop to the brand platform.

Background: Head of Brand and Head of Marketing at Doconomy, Brooklyn Brewery, Cheap Monday, Grandins Flying Circus, Prime Weber Shandwick

Selected work

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